Revenue management for small hotels
A revenue manager for a hotel that cannot afford a revenue manager.
HotelLoom recommends a rate for every room type and date at independent hotels, guesthouses and lodges, from booking pace, competitor rates and local events. It explains each rate and pushes approved rates to every channel.
No account. No card. No sales call.
- A rate for every room type and date
- Reasoning shown in plain language
- Approved rates pushed to every channel
The problem
Chains employ revenue managers who move rates daily against demand, events, competitor pricing and pace. Independents set a summer rate and a winter rate.
Revenue management systems are priced and designed for chains and require a specialist to operate, so independent hotels get nothing.
Who it is for
Independent hotels and guesthouses
Properties with 15 to 80 rooms where the owner or general manager sets rates by feel.
Boutique properties, lodges and small groups
Boutique hotels, lodges and small groups that cannot afford a revenue manager.
Where are your rates leaving money behind over the next 90 days?
Put in the nights you expect to sell out, how far below comparable hotels you price them, and a lower rate you would try on slow nights. See the estimated revenue difference over the next 90 days. Runs in your browser. No account, no card, no call.
Slow nights, over the nights you entered
- Extra rooms sold on slow nights
- $14,250
- Given up on rooms that would have sold anyway
- $2,700
Take this with you
No email required. It is your result.
HotelLoom — rate gap calculator · 40 rooms, 10 sold-out nights and 30 slow nights ahead · Estimated revenue difference over the next 90 days: $21,550 · $10,000 of it on sold-out nights priced below comparable hotels Run it yourself: https://hotelloom.com
Method: sold-out nights = rooms x nights x how far below comparable hotels you price them. Slow nights = extra rooms sold x nights x the lower rate, minus the discount on rooms that would have sold anyway. It assumes sold-out nights would still sell out at the higher rate, which may not hold. The free Rate Gap Report works this out from local competitor rates and event demand.
How it works
HotelLoom, from the first step to the result.
- 1
Get the Rate Gap Report
The next 90 days analysed against local competitors and event demand.
- 2
Review the recommendations
A rate per room type per date, with the reasoning shown.
- 3
Approve and publish
Approved rates push to every channel at once.
- 4
Read the monthly report
Revenue captured against your prior approach.
Daily pricing without a revenue manager
Automated pricing built for one property, with every recommendation explained and approved rates sent to every channel at once.
- Booking pace against last year
- It reads booking pace against the same period last year.
- Competitors, events and demand
- It reads competitor rates for the same dates, local events, weather and search demand.
- Rates with reasons
- A recommended rate per room type per date, with the reasoning shown in plain language.
- Every channel at once
- Approved rates push to every channel at once, with channel manager integration included.
- Dates where money is lost
- It flags the specific dates where money is being lost, whether by underpricing a sold-out night or sitting on unsold inventory.
- A monthly report
- Each month it reports revenue captured against your prior approach.
Questions people actually ask
- Do I need a revenue specialist to use it?
- No. It is built for one property and explains every recommendation in plain language.
- What does it look at?
- Booking pace against the same period last year, competitor rates for the same dates, local events, weather and search demand.
- Does it change my rates on its own?
- It recommends a rate for each room type and date. Approved rates then push to every channel at once.
- What is the free Rate Gap Report?
- Enter your property and it analyses the next 90 days against local competitors and event demand, showing which dates are underpriced, which are overpriced and stalling, and the estimated revenue difference.
- What does it cost?
- 199 dollars a month up to 30 rooms, 349 dollars a month up to 60 rooms, and 599 dollars a month above that.
- Is channel manager integration extra?
- No. Channel manager integration is included.
- How do I see what it is doing for revenue?
- A monthly report shows revenue captured against your prior approach.
- Why should I trust the rate gap calculator?
- It is arithmetic on your own counts and estimates, worked out in your browser. It does not look up competitor rates or events. The free Rate Gap Report analyses the next 90 days against local competitors and event demand, date by date.
Pricing
Priced by the number of rooms, with channel manager integration included.
Up to 30 rooms
Recommended$199per month
For smaller independent properties.
- Rates per room type and date
- Channel manager integration
- Monthly report
Up to 60 rooms
$349per month
For mid-sized properties.
- Rates per room type and date
- Channel manager integration
Above 60 rooms
$599per month
For larger properties.
- Channel manager integration
The Rate Gap Report for the next 90 days is free. Prices in USD.
Where are your rates leaving money behind over the next 90 days?
Put in the nights you expect to sell out, how far below comparable hotels you price them, and a lower rate you would try on slow nights. See the estimated revenue difference over the next 90 days. Runs in your browser. No account, no card, no call.
Open the free toolIt runs in your browser. HotelLoom never sees your inputs.